Who Are You Noticing?

by Dr. Ron Arndt

Dental CEO’s, who are you noticing? For many years, bosses thought that cash bonuses, higher salaries, or an expanding menu of benefits was all it took to encourage employees. Research over past decades, however, confirms something else.

The two motivational factors most mentioned by employees were not salary and benefits, but rather an interesting job and recognition for doing that job well.
Dental practice work life balance

Recognizing and rewarding team members for a job well done or for meeting a performance goal are not a luxury.

It is a basic requirement for strong teams, higher productivity, and a more effective practice. Praise packs power! Numerous studies have shown that a sincere thank you or a word of praise often means more than a pay raise or a gift. The power comes from the fact that you took the time to NOTICE and to ACKNOWLEDGE a team member’s actions. It makes them feel special; and everyone, whether they voice it or not, wants to feel special.

Dr. Gerald Graham, a specialist in employee motivation, found that personalized, instant recognition from the team leader made the highest impact on positive and sustained employee performance. Team members respond the best when the leader/doctor:

• Personally congratulates individuals who do a good job.

• Writes personal notes about specific performance.

• Publicly recognizes individuals or the team for good performance.

• Holds morale-building events to celebrate successes.

And this type of recognition costs nothing!

Coaching ACTION ITEM: “metaphorically” or really, why not plan to create “Bobble Head” experiences for your team as you design your 2015 recognition program? Watch your customer/patient service experiences skyrocket! How you treat your team members dictates how your customers are treated.

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