Dentists Who Fail to Communicate: What Happens?by Dr. Ron Arndt
Nothing. By nothing, I mean that the dentist makes no progress. The office is rife with all kinds of confusion and massive frustration. There’s low productivity and high stress. There’s a loss of profitability and a gain of frustrated staff.
Over the years, I’ve met dentists who believe they can communicate via osmosis! They think: “Somehow, my team can figure out what my expectations are and what I want…. I don’t actually have to say anything!”
Just like we need to communicate with our spouse and children, we must do the same thing with our dental team members. We must discuss their behavior, our expectations and yes, even our frustrations.
I expect that all of your employees have come to your office to succeed, not fail. Accordingly, when you don’t communicate with them about your Core Values, Vision and how you want to take care of patients, then everyone loses.
I see it time and time again. Those dentists who have the most successful practices communicate openly, freely and joyfully with their team. They are the practices with the highest level of productivity, profitability and the lowest turnover.
What steps have you taken to help improve staff communications? Please share in the comments below.