Create Magic In Your Healthcare Practice

by Dr. Ron Arndt

My wife, Trish, taught Kindergarten for more than 36 years. Each year, she created a little magic for her students. After being married to a Kidnergarten teacher for all of these terrific years, I sometimes look at my business through her eyes. There’s no reason why we can’t make every dental experience magical. Trish would surprise and delight her students each day.

Here are tips for creating a little magic in your dental practice:

1.      Project a positive image and energy: Patients – especially child patients – know when you’re feeling good. Project that positive energy throughout your office.

2.      Be polite to all patients: No matter if you’ve had a bad day, if you’ve had a bad week or if you’re considering quitting all together!

3.      Go above and beyond: Place refreshments in the reception area for early morning patients; send birthday cards and remember to acknowledge lifetime milestones.

4.      Make a difference: Get your entire team together to participate in a community service project. As a bonus, it’s great advertising in your community.

Sure, being a Dental CEO and taking care of your patients oral health is serious business…. but there’s no reason that you can’t inject a little fun and magic into everyday! Before I killed my practice, I simply wasn’t having enough fun. I know firsthand what affect that can have on your health and business – so, please, take it from me and add a little magic!

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